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#435619 Video Friday: Watch This Robot Dog ...

Video Friday is your weekly selection of awesome robotics videos, collected by your Automaton bloggers. We’ll also be posting a weekly calendar of upcoming robotics events for the next few months; here’s what we have so far (send us your events!):

IEEE Africon 2019 – September 25-27, 2019 – Accra, Ghana
RoboBusiness 2019 – October 1-3, 2019 – Santa Clara, CA, USA
ISRR 2019 – October 6-10, 2019 – Hanoi, Vietnam
Ro-Man 2019 – October 14-18, 2019 – New Delhi, India
Humanoids 2019 – October 15-17, 2019 – Toronto, Canada
ARSO 2019 – October 31-1, 2019 – Beijing, China
ROSCon 2019 – October 31-1, 2019 – Macau
IROS 2019 – November 4-8, 2019 – Macau
Let us know if you have suggestions for next week, and enjoy today’s videos.

Team PLUTO (University of Pennsylvania, Ghost Robotics, and Exyn Technologies) put together this video giving us a robot’s-eye-view (or whatever they happen to be using for eyes) of the DARPA Subterranean Challenge tunnel circuits.

[ PLUTO ]

Zhifeng Huang has been improving his jet-stepping humanoid robot, which features new hardware and the ability to take larger and more complex steps.

This video reported the last progress of an ongoing project utilizing ducted-fan propulsion system to improve humanoid robot’s ability in stepping over large ditches. The landing point of the robot’s swing foot can be not only forward but also side direction. With keeping quasi-static balance, the robot was able to step over a ditch with 450mm in width (up to 97% of the robot’s leg’s length) in 3D stepping.

[ Paper ]

Thanks Zhifeng!

These underacuated hands from Matei Ciocarlie’s lab at Columbia are magically able to reconfigure themselves to grasp different object types with just one or two motors.

[ Paper ] via [ ROAM Lab ]

This is one reason we should pursue not “autonomous cars” but “fully autonomous cars” that never require humans to take over. We can’t be trusted.

During our early days as the Google self-driving car project, we invited some employees to test our vehicles on their commutes and weekend trips. What we were testing at the time was similar to the highway driver assist features that are now available on cars today, where the car takes over the boring parts of the driving, but if something outside its ability occurs, the driver has to take over immediately.

What we saw was that our testers put too much trust in that technology. They were doing things like texting, applying makeup, and even falling asleep that made it clear they would not be ready to take over driving if the vehicle asked them to. This is why we believe that nothing short of full autonomy will do.

[ Waymo ]

Buddy is a DIY and fetchingly minimalist social robot (of sorts) that will be coming to Kickstarter this month.

We have created a new arduino kit. His name is Buddy. He is a DIY social robot to serve as a replacement for Jibo, Cozmo, or any of the other bots that are no longer available. Fully 3D printed and supported he adds much more to our series of Arduino STEM robotics kits.

Buddy is able to look around and map his surroundings and react to changes within them. He can be surprised and he will always have a unique reaction to changes. The kit can be built very easily in less than an hour. It is even robust enough to take the abuse that kids can give it in a classroom.

[ Littlebots ]

The android Mindar, based on the Buddhist deity of mercy, preaches sermons at Kodaiji temple in Kyoto, and its human colleagues predict that with artificial intelligence it could one day acquire unlimited wisdom. Developed at a cost of almost $1 million (¥106 million) in a joint project between the Zen temple and robotics professor Hiroshi Ishiguro, the robot teaches about compassion and the dangers of desire, anger and ego.

[ Japan Times ]

I’m not sure whether it’s the sound or what, but this thing scares me for some reason.

[ BIRL ]

This gripper uses magnets as a sort of adjustable spring for dynamic stiffness control, which seems pretty clever.

[ Buffalo ]

What a package of medicine sees while being flown by drone from a hospital to a remote clinic in the Dominican Republic. The drone flew 11 km horizontally and 800 meters vertically, and I can’t even imagine what it would take to make that drive.

[ WeRobotics ]

My first ride in a fully autonomous car was at Stanford in 2009. I vividly remember getting in the back seat of a descendant of Junior, and watching the steering wheel turn by itself as the car executed a perfect parking maneuver. Ten years later, it’s still fun to watch other people have that experience.

[ Waymo ]

Flirtey, the pioneer of the commercial drone delivery industry, has unveiled the much-anticipated first video of its next-generation delivery drone, the Flirtey Eagle. The aircraft designer and manufacturer also unveiled the Flirtey Portal, a sophisticated take off and landing platform that enables scalable store-to-door operations; and an autonomous software platform that enables drones to deliver safely to homes.

[ Flirtey ]

EPFL scientists are developing new approaches for improved control of robotic hands – in particular for amputees – that combines individual finger control and automation for improved grasping and manipulation. This interdisciplinary proof-of-concept between neuroengineering and robotics was successfully tested on three amputees and seven healthy subjects.

[ EPFL ]

This video is a few years old, but we’ll take any excuse to watch the majestic sage-grouse be majestic in all their majesticness.

[ UC Davis ]

I like the idea of a game of soccer (or, football to you weirdos in the rest of the world) where the ball has a mind of its own.

[ Sphero ]

Looks like the whole delivery glider idea is really taking off! Or, you know, not taking off.

Weird that they didn’t show the landing, because it sure looked like it was going to plow into the side of the hill at full speed.

[ Yates ] via [ sUAS News ]

This video is from a 2018 paper, but it’s not like we ever get tired of seeing quadrupeds do stuff, right?

[ MIT ]

Founder and Head of Product, Ian Bernstein, and Head of Engineering, Morgan Bell, have been involved in the Misty project for years and they have learned a thing or two about building robots. Hear how and why Misty evolved into a robot development platform, learn what some of the earliest prototypes did (and why they didn’t work for what we envision), and take a deep dive into the technology decisions that form the Misty II platform.

[ Misty Robotics ]

Lex Fridman interviews Vijay Kumar on the Artifiical Intelligence Podcast.

[ AI Podcast ]

This week’s CMU RI Seminar is from Ross Knepper at Cornell, on Formalizing Teamwork in Human-Robot Interaction.

Robots out in the world today work for people but not with people. Before robots can work closely with ordinary people as part of a human-robot team in a home or office setting, robots need the ability to acquire a new mix of functional and social skills. Working with people requires a shared understanding of the task, capabilities, intentions, and background knowledge. For robots to act jointly as part of a team with people, they must engage in collaborative planning, which involves forming a consensus through an exchange of information about goals, capabilities, and partial plans. Often, much of this information is conveyed through implicit communication. In this talk, I formalize components of teamwork involving collaboration, communication, and representation. I illustrate how these concepts interact in the application of social navigation, which I argue is a first-class example of teamwork. In this setting, participants must avoid collision by legibly conveying intended passing sides via nonverbal cues like path shape. A topological representation using the braid groups enables the robot to reason about a small enumerable set of passing outcomes. I show how implicit communication of topological group plans achieves rapid covergence to a group consensus, and how a robot in the group can deliberately influence the ultimate outcome to maximize joint performance, yielding pedestrian comfort with the robot.

[ CMU RI ]

In this week’s episode of Robots in Depth, Per speaks with Julien Bourgeois about Claytronics, a project from Carnegie Mellon and Intel to develop “programmable matter.”

Julien started out as a computer scientist. He was always interested in robotics privately but then had the opportunity to get into micro robots when his lab was merged into the FEMTO-ST Institute. He later worked with Seth Copen Goldstein at Carnegie Mellon on the Claytronics project.

Julien shows an enlarged mock-up of the small robots that make up programmable matter, catoms, and speaks about how they are designed. Currently he is working on a unit that is one centimeter in diameter and he shows us the very small CPU that goes into that model.

[ Robots in Depth ] Continue reading

Posted in Human Robots

#435494 Driverless Electric Trucks Are Coming, ...

Self-driving and electric cars just don’t stop making headlines lately. Amazon invested in self-driving startup Aurora earlier this year. Waymo, Daimler, GM, along with startups like Zoox, have all launched or are planning to launch driverless taxis, many of them all-electric. People are even yanking driverless cars from their timeless natural habitat—roads—to try to teach them to navigate forests and deserts.

The future of driving, it would appear, is upon us.

But an equally important vehicle that often gets left out of the conversation is trucks; their relevance to our day-to-day lives may not be as visible as that of cars, but their impact is more profound than most of us realize.

Two recent developments in trucking point to a future of self-driving, electric semis hauling goods across the country, and likely doing so more quickly, cheaply, and safely than trucks do today.

Self-Driving in Texas
Last week, Kodiak Robotics announced it’s beginning its first commercial deliveries using self-driving trucks on a route from Dallas to Houston. The two cities sit about 240 miles apart, connected primarily by interstate 45. Kodiak is aiming to expand its reach far beyond the heart of Texas (if Dallas and Houston can be considered the heart, that is) to the state’s most far-flung cities, including El Paso to the west and Laredo to the south.

If self-driving trucks are going to be constrained to staying within state lines (and given that the laws regulating them differ by state, they will be for the foreseeable future), Texas is a pretty ideal option. It’s huge (thousands of miles of highway run both east-west and north-south), it’s warm (better than cold for driverless tech components like sensors), its proximity to Mexico means constant movement of both raw materials and manufactured goods (basically, you can’t have too many trucks in Texas), and most crucially, it’s lax on laws (driverless vehicles have been permitted there since 2017).

Spoiler, though—the trucks won’t be fully unmanned. They’ll have safety drivers to guide them onto and off of the highway, and to be there in case of any unexpected glitches.

California Goes (Even More) Electric
According to some top executives in the rideshare industry, automation is just one key component of the future of driving. Another is electricity replacing gas, and it’s not just carmakers that are plugging into the trend.

This week, Daimler Trucks North America announced completion of its first electric semis for customers Penske and NFI, to be used in the companies’ southern California operations. Scheduled to start operating later this month, the trucks will essentially be guinea pigs for testing integration of electric trucks into large-scale fleets; intel gleaned from the trucks’ performance will impact the design of later models.

Design-wise, the trucks aren’t much different from any other semi you’ve seen lumbering down the highway recently. Their range is about 250 miles—not bad if you think about how much more weight a semi is pulling than a passenger sedan—and they’ve been dubbed eCascadia, an electrified version of Freightliner’s heavy-duty Cascadia truck.

Batteries have a long way to go before they can store enough energy to make electric trucks truly viable (not to mention setting up a national charging infrastructure), but Daimler’s announcement is an important step towards an electrically-driven future.

Keep on Truckin’
Obviously, it’s more exciting to think about hailing one of those cute little Waymo cars with no steering wheel to shuttle you across town than it is to think about that 12-pack of toilet paper you ordered on Amazon cruising down the highway in a semi while the safety driver takes a snooze. But pushing driverless and electric tech in the trucking industry makes sense for a few big reasons.

Trucks mostly run long routes on interstate highways—with no pedestrians, stoplights, or other city-street obstacles to contend with, highway driving is much easier to automate. What glitches there are to be smoothed out may as well be smoothed out with cargo on board rather than people. And though you wouldn’t know it amid the frantic shouts of ‘a robot could take your job!’, the US is actually in the midst of a massive shortage of truck drivers—60,000 short as of earlier this year, to be exact.

As Todd Spencer, president of the Owner-Operator Independent Drivers Association, put it, “Trucking is an absolutely essential, critical industry to the nation, to everybody in it.” Alas, trucks get far less love than cars, but come on—probably 90 percent of the things you ate, bought, or used today were at some point moved by a truck.

Adding driverless and electric tech into that equation, then, should yield positive outcomes on all sides, whether we’re talking about cheaper 12-packs of toilet paper, fewer traffic fatalities due to human error, a less-strained labor force, a stronger economy… or something pretty cool to see as you cruise down the highway in your (driverless, electric, futuristic) car.

Image Credit: Vitpho / Shutterstock.com Continue reading

Posted in Human Robots

#435474 Watch China’s New Hybrid AI Chip Power ...

When I lived in Beijing back in the 90s, a man walking his bike was nothing to look at. But today, I did a serious double-take at a video of a bike walking his man.

No kidding.

The bike itself looks overloaded but otherwise completely normal. Underneath its simplicity, however, is a hybrid computer chip that combines brain-inspired circuits with machine learning processes into a computing behemoth. Thanks to its smart chip, the bike self-balances as it gingerly rolls down a paved track before smoothly gaining speed into a jogging pace while navigating dexterously around obstacles. It can even respond to simple voice commands such as “speed up,” “left,” or “straight.”

Far from a circus trick, the bike is a real-world demo of the AI community’s latest attempt at fashioning specialized hardware to keep up with the challenges of machine learning algorithms. The Tianjic (天机*) chip isn’t just your standard neuromorphic chip. Rather, it has the architecture of a brain-like chip, but can also run deep learning algorithms—a match made in heaven that basically mashes together neuro-inspired hardware and software.

The study shows that China is readily nipping at the heels of Google, Facebook, NVIDIA, and other tech behemoths investing in developing new AI chip designs—hell, with billions in government investment it may have already had a head start. A sweeping AI plan from 2017 looks to catch up with the US on AI technology and application by 2020. By 2030, China’s aiming to be the global leader—and a champion for building general AI that matches humans in intellectual competence.

The country’s ambition is reflected in the team’s parting words.

“Our study is expected to stimulate AGI [artificial general intelligence] development by paving the way to more generalized hardware platforms,” said the authors, led by Dr. Luping Shi at Tsinghua University.

A Hardware Conundrum
Shi’s autonomous bike isn’t the first robotic two-wheeler. Back in 2015, the famed research nonprofit SRI International in Menlo Park, California teamed up with Yamaha to engineer MOTOBOT, a humanoid robot capable of driving a motorcycle. Powered by state-of-the-art robotic hardware and machine learning, MOTOBOT eventually raced MotoGPTM world champion Valentino Rossi in a nail-biting match-off.

However, the technological core of MOTOBOT and Shi’s bike vastly differ, and that difference reflects two pathways towards more powerful AI. One, exemplified by MOTOBOT, is software—developing brain-like algorithms with increasingly efficient architecture, efficacy, and speed. That sounds great, but deep neural nets demand so many computational resources that general-purpose chips can’t keep up.

As Shi told China Science Daily: “CPUs and other chips are driven by miniaturization technologies based on physics. Transistors might shrink to nanoscale-level in 10, 20 years. But what then?” As more transistors are squeezed onto these chips, efficient cooling becomes a limiting factor in computational speed. Tax them too much, and they melt.

For AI processes to continue, we need better hardware. An increasingly popular idea is to build neuromorphic chips, which resemble the brain from the ground up. IBM’s TrueNorth, for example, contains a massively parallel architecture nothing like the traditional Von Neumann structure of classic CPUs and GPUs. Similar to biological brains, TrueNorth’s memory is stored within “synapses” between physical “neurons” etched onto the chip, which dramatically cuts down on energy consumption.

But even these chips are limited. Because computation is tethered to hardware architecture, most chips resemble just one specific type of brain-inspired network called spiking neural networks (SNNs). Without doubt, neuromorphic chips are highly efficient setups with dynamics similar to biological networks. They also don’t play nicely with deep learning and other software-based AI.

Brain-AI Hybrid Core
Shi’s new Tianjic chip brought the two incompatibilities together onto a single piece of brainy hardware.

First was to bridge the deep learning and SNN divide. The two have very different computation philosophies and memory organizations, the team said. The biggest difference, however, is that artificial neural networks transform multidimensional data—image pixels, for example—into a single, continuous, multi-bit 0 and 1 stream. In contrast, neurons in SNNs activate using something called “binary spikes” that code for specific activation events in time.

Confused? Yeah, it’s hard to wrap my head around it too. That’s because SNNs act very similarly to our neural networks and nothing like computers. A particular neuron needs to generate an electrical signal (a “spike”) large enough to transfer down to the next one; little blips in signals don’t count. The way they transmit data also heavily depends on how they’re connected, or the network topology. The takeaway: SNNs work pretty differently than deep learning.

Shi’s team first recreated this firing quirk in the language of computers—0s and 1s—so that the coding mechanism would become compatible with deep learning algorithms. They then carefully aligned the step-by-step building blocks of the two models, which allowed them to tease out similarities into a common ground to further build on. “On the basis of this unified abstraction, we built a cross-paradigm neuron scheme,” they said.

In general, the design allowed both computational approaches to share the synapses, where neurons connect and store data, and the dendrites, the outgoing branches of the neurons. In contrast, the neuron body, where signals integrate, was left reconfigurable for each type of computation, as were the input branches. Each building block was combined into a single unified functional core (FCore), which acts like a deep learning/SNN converter depending on its specific setup. Translation: the chip can do both types of previously incompatible computation.

The Chip
Using nanoscale fabrication, the team arranged 156 FCores, containing roughly 40,000 neurons and 10 million synapses, onto a chip less than a fifth of an inch in length and width. Initial tests showcased the chip’s versatility, in that it can run both SNNs and deep learning algorithms such as the popular convolutional neural network (CNNs) often used in machine vision.

Compared to IBM TrueNorth, the density of Tianjic’s cores increased by 20 percent, speeding up performance ten times and increasing bandwidth at least 100-fold, the team said. When pitted against GPUs, the current hardware darling of machine learning, the chip increased processing throughput up to 100 times, while using just a sliver (1/10,000) of energy.

Although these stats are great, real-life performance is even better as a demo. Here’s where the authors gave their Tianjic brain a body. The team combined one chip with multiple specialized networks to process vision, balance, voice commands, and decision-making in real time. Object detection and target tracking, for example, relied on a deep neural net CNN, whereas voice commands and balance data were recognized using an SNN. The inputs were then integrated inside a neural state machine, which churned out decisions to downstream output modules—for example, controlling the handle bar to turn left.

Thanks to the chip’s brain-like architecture and bilingual ability, Tianjic “allowed all of the neural network models to operate in parallel and realized seamless communication across the models,” the team said. The result is an autonomous bike that rolls after its human, balances across speed bumps, avoids crashing into roadblocks, and answers to voice commands.

General AI?
“It’s a wonderful demonstration and quite impressive,” said the editorial team at Nature, which published the study on its cover last week.

However, they cautioned, when comparing Tianjic with state-of-the-art chips designed for a single problem toe-to-toe on that particular problem, Tianjic falls behind. But building these jack-of-all-trades hybrid chips is definitely worth the effort. Compared to today’s limited AI, what people really want is artificial general intelligence, which will require new architectures that aren’t designed to solve one particular problem.

Until people start to explore, innovate, and play around with different designs, it’s not clear how we can further progress in the pursuit of general AI. A self-driving bike might not be much to look at, but its hybrid brain is a pretty neat place to start.

*The name, in Chinese, means “heavenly machine,” “unknowable mystery of nature,” or “confidentiality.” Go figure.

Image Credit: Alexander Ryabintsev / Shutterstock.com Continue reading

Posted in Human Robots

#435260 How Tech Can Help Curb Emissions by ...

Trees are a low-tech, high-efficiency way to offset much of humankind’s negative impact on the climate. What’s even better, we have plenty of room for a lot more of them.

A new study conducted by researchers at Switzerland’s ETH-Zürich, published in Science, details how Earth could support almost an additional billion hectares of trees without the new forests pushing into existing urban or agricultural areas. Once the trees grow to maturity, they could store more than 200 billion metric tons of carbon.

Great news indeed, but it still leaves us with some huge unanswered questions. Where and how are we going to plant all the new trees? What kind of trees should we plant? How can we ensure that the new forests become a boon for people in those areas?

Answers to all of the above likely involve technology.

Math + Trees = Challenges
The ETH-Zürich research team combined Google Earth mapping software with a database of nearly 80,000 existing forests to create a predictive model for optimal planting locations. In total, 0.9 billion hectares of new, continuous forest could be planted. Once mature, the 500 billion new trees in these forests would be capable of storing about two-thirds of the carbon we have emitted since the industrial revolution.

Other researchers have noted that the study may overestimate how efficient trees are at storing carbon, as well as underestimate how much carbon humans have emitted over time. However, all seem to agree that new forests would offset much of our cumulative carbon emissions—still an impressive feat as the target of keeping global warming this century at under 1.5 degrees Celsius becomes harder and harder to reach.

Recently, there was a story about a Brazilian couple who replanted trees in the valley where they live. The couple planted about 2.7 million trees in two decades. Back-of-the-napkin math shows that they on average planted 370 trees a day, meaning planting 500 billion trees would take about 3.7 million years. While an over-simplification, the point is that planting trees by hand is not realistic. Even with a million people going at a rate of 370 trees a day, it would take 83 years. Current technologies are also not likely to be able to meet the challenge, especially in remote locations.

Tree-Bombing Drones
Technology can speed up the planting process, including a new generation of drones that take tree planting to the skies. Drone planting generally involves dropping biodegradable seed pods at a designated area. The pods dissolve over time, and the tree seeds grow in the earth below. DroneSeed is one example; its 55-pound drones can plant up to 800 seeds an hour. Another startup, Biocarbon Engineering, has used various techniques, including drones, to plant 38 different species of trees across three continents.

Drone planting has distinct advantages when it comes to planting in hard-to-access areas—one example is mangrove forests, which are disappearing rapidly, increasing the risk of floods and storm surges.

Challenges include increasing the range and speed of drone planting, and perhaps most importantly, the success rate, as automatic planting from a height is still likely to be less accurate when it comes to what depth the tree saplings are planted. However, drones are already showing impressive numbers for sapling survival rates.

AI, Sensors, and Eye-In-the-Sky
Planting the trees is the first step in a long road toward an actual forest. Companies are leveraging artificial intelligence and satellite imagery in a multitude of ways to increase protection and understanding of forested areas.

20tree.ai, a Portugal-based startup, uses AI to analyze satellite imagery and monitor the state of entire forests at a fraction of the cost of manual monitoring. The approach can lead to faster identification of threats like pest infestation and a better understanding of the state of forests.

AI can also play a pivotal role in protecting existing forest areas by predicting where deforestation is likely to occur.

Closer to the ground—and sometimes in it—new networks of sensors can provide detailed information about the state and needs of trees. One such project is Trace, where individual trees are equipped with a TreeTalker, an internet of things-based device that can provide real-time monitoring of the tree’s functions and well-being. The information can be used to, among other things, optimize the use of available resources, such as providing the exact amount of water a tree needs.

Budding Technologies Are Controversial
Trees are in many ways fauna’s marathon runners—slow-growing and sturdy, but still susceptible to sickness and pests. Many deforested areas are likely not as rich in nutrients as they once were, which could slow down reforestation. Much of the positive impact that said trees could have on carbon levels in the atmosphere is likely decades away.

Bioengineering, for example through CRISPR, could provide solutions, making trees more resistant and faster-growing. Such technologies are being explored in relation to Ghana’s at-risk cocoa trees. Other exponential technologies could also hold much future potential—for instance micro-robots to assist the dwindling number of bees with pollination.

These technologies remain mired in controversy, and perhaps rightfully so. Bioengineering’s massive potential is for many offset by the inherent risks of engineered plants out-competing existing fauna or growing beyond our control. Micro-robots for pollination may solve a problem, but don’t do much to address the root cause: that we seem to be disrupting and destroying integral parts of natural cycles.

Tech Not The Whole Answer
So, is it realistic to plant 500 billion new trees? The short answer would be that yes, it’s possible—with the help of technology.

However, there are many unanswered challenges. For example, many of areas identified by the ETH-Zürich research team are not readily available for reforestation. Some are currently reserved for grazing, others owned by private entities, and others again are located in remote areas or areas prone to political instability, beyond the reach of most replanting efforts.

If we do wish to plant 500 billion trees to offset some of the negative impacts we have had on the planet, we might well want to combine the best of exponential technology with reforestation as well as a move to other forms of agriculture.

Such an approach might also help address a major issue: that few of the proposed new forests will likely succeed without ensuring that people living in and around the areas where reforestation takes place become involved, and can reap rewards from turning arable land into forests.

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Posted in Human Robots

#435174 Revolt on the Horizon? How Young People ...

As digital technologies facilitate the growth of both new and incumbent organizations, we have started to see the darker sides of the digital economy unravel. In recent years, many unethical business practices have been exposed, including the capture and use of consumers’ data, anticompetitive activities, and covert social experiments.

But what do young people who grew up with the internet think about this development? Our research with 400 digital natives—19- to 24-year-olds—shows that this generation, dubbed “GenTech,” may be the one to turn the digital revolution on its head. Our findings point to a frustration and disillusionment with the way organizations have accumulated real-time information about consumers without their knowledge and often without their explicit consent.

Many from GenTech now understand that their online lives are of commercial value to an array of organizations that use this insight for the targeting and personalization of products, services, and experiences.

This era of accumulation and commercialization of user data through real-time monitoring has been coined “surveillance capitalism” and signifies a new economic system.

Artificial Intelligence
A central pillar of the modern digital economy is our interaction with artificial intelligence (AI) and machine learning algorithms. We found that 47 percent of GenTech do not want AI technology to monitor their lifestyle, purchases, and financial situation in order to recommend them particular things to buy.

In fact, only 29 percent see this as a positive intervention. Instead, they wish to maintain a sense of autonomy in their decision making and have the opportunity to freely explore new products, services, and experiences.

As individuals living in the digital age, we constantly negotiate with technology to let go of or retain control. This pendulum-like effect reflects the ongoing battle between humans and technology.

My Life, My Data?
Our research also reveals that 54 percent of GenTech are very concerned about the access organizations have to their data, while only 19 percent were not worried. Despite the EU General Data Protection Regulation being introduced in May 2018, this is still a major concern, grounded in a belief that too much of their data is in the possession of a small group of global companies, including Google, Amazon, and Facebook. Some 70 percent felt this way.

In recent weeks, both Facebook and Google have vowed to make privacy a top priority in the way they interact with users. Both companies have faced public outcry for their lack of openness and transparency when it comes to how they collect and store user data. It wasn’t long ago that a hidden microphone was found in one of Google’s home alarm products.

Google now plans to offer auto-deletion of users’ location history data, browsing, and app activity as well as extend its “incognito mode” to Google Maps and search. This will enable users to turn off tracking.

At Facebook, CEO Mark Zuckerberg is keen to reposition the platform as a “privacy focused communications platform” built on principles such as private interactions, encryption, safety, interoperability (communications across Facebook-owned apps and platforms), and secure data storage. This will be a tough turnaround for the company that is fundamentally dependent on turning user data into opportunities for highly individualized advertising.

Privacy and transparency are critically important themes for organizations today, both for those that have “grown up” online as well as the incumbents. While GenTech want organizations to be more transparent and responsible, 64 percent also believe that they cannot do much to keep their data private. Being tracked and monitored online by organizations is seen as part and parcel of being a digital consumer.

Despite these views, there is a growing revolt simmering under the surface. GenTech want to take ownership of their own data. They see this as a valuable commodity, which they should be given the opportunity to trade with organizations. Some 50 percent would willingly share their data with companies if they got something in return, for example a financial incentive.

Rewiring the Power Shift
GenTech are looking to enter into a transactional relationship with organizations. This reflects a significant change in attitudes from perceiving the free access to digital platforms as the “product” in itself (in exchange for user data), to now wishing to use that data to trade for explicit benefits.

This has created an opportunity for companies that seek to empower consumers and give them back control of their data. Several companies now offer consumers the opportunity to sell the data they are comfortable sharing or take part in research that they get paid for. More and more companies are joining this space, including People.io, Killi, and Ocean Protocol.

Sir Tim Berners Lee, the creator of the world wide web, has also been working on a way to shift the power from organizations and institutions back to citizens and consumers. The platform, Solid, offers users the opportunity to be in charge of where they store their data and who can access it. It is a form of re-decentralization.

The Solid POD (Personal Online Data storage) is a secure place on a hosted server or the individual’s own server. Users can grant apps access to their POD as a person’s data is stored centrally and not by an app developer or on an organization’s server. We see this as potentially being a way to let people take back control from technology and other companies.

GenTech have woken up to a reality where a life lived “plugged in” has significant consequences for their individual privacy and are starting to push back, questioning those organizations that have shown limited concern and continue to exercise exploitative practices.

It’s no wonder that we see these signs of revolt. GenTech is the generation with the most to lose. They face a life ahead intertwined with digital technology as part of their personal and private lives. With continued pressure on organizations to become more transparent, the time is now for young people to make their move.

Dr Mike Cooray, Professor of Practice, Hult International Business School and Dr Rikke Duus, Research Associate and Senior Teaching Fellow, UCL

This article is republished from The Conversation under a Creative Commons license. Read the original article.

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Posted in Human Robots