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#436234 Robot Gift Guide 2019

Welcome to the eighth edition of IEEE Spectrum’s Robot Gift Guide!

This year we’re featuring 15 robotic products that we think will make fantastic holiday gifts. As always, we tried to include a broad range of robot types and prices, focusing mostly on items released this year. (A reminder: While we provide links to places where you can buy these items, we’re not endorsing any in particular, and a little bit of research may result in better deals.)

If you need even more robot gift ideas, take a look at our past guides: 2018, 2017, 2016, 2015, 2014, 2013, and 2012. Some of those robots are still great choices and might be way cheaper now than when we first posted about them. And if you have suggestions that you’d like to share, post a comment below to help the rest of us find the perfect robot gift.

Skydio 2

Image: Skydio

What makes robots so compelling is their autonomy, and the Skydio 2 is one of the most autonomous robots we’ve ever seen. It uses an array of cameras to map its environment and avoid obstacles in real-time, making flight safe and effortless and enabling the kinds of shots that would be impossible otherwise. Seriously, this thing is magical, and it’s amazing that you can actually buy one.
$1,000
Skydio
UBTECH Jimu MeeBot 2

Image: UBTECH

The Jimu MeeBot 2.0 from UBTECH is a STEM education robot designed to be easy to build and program. It includes six servo motors, a color sensor, and LED lights. An app for iPhone or iPad provides step-by-step 3D instructions, and helps you code different behaviors for the robot. It’s available exclusively from Apple.
$130
Apple
iRobot Roomba s9+

Image: iRobot

We know that $1,400 is a crazy amount of money to spend on a robot vacuum, but the Roomba s9+ is a crazy robot vacuum. As if all of its sensors and mapping intelligence wasn’t enough, it empties itself, which means that you can have your floors vacuumed every single day for a month and you don’t have to even think about it. This is what home robots are supposed to be.
$1,400
iRobot
PFF Gita

Photo: Piaggio Fast Forward

Nobody likes carrying things, which is why Gita is perfect for everyone with an extra $3,000 lying around. Developed by Piaggio Fast Forward, this autonomous robot will follow you around with a cargo hold full of your most important stuff, and do it in a way guaranteed to attract as much attention as possible.
$3,250
Gita
DJI Mavic Mini

Photo: DJI

It’s tiny, it’s cheap, and it takes good pictures—what more could you ask for from a drone? And for $400, this is an excellent drone to get if you’re on a budget and comfortable with manual flight. Keep in mind that while the Mavic Mini is small enough that you don’t need to register it with the FAA, you do still need to follow all the same rules and regulations.
$400
DJI
LEGO Star Wars Droid Commander

Image: LEGO

Designed for kids ages 8+, this LEGO set includes more than 1,000 pieces, enough to build three different droids: R2-D2, Gonk Droid, and Mouse Droid. Using a Bluetooth-controlled robotic brick called Move Hub, which connects to the LEGO BOOST Star Wars app, kids can change how the robots behave and solve challenges, learning basic robotics and coding skills.
$200
LEGO
Sony Aibo

Photo: Sony

Robot pets don’t get much more sophisticated (or expensive) than Sony’s Aibo. Strictly speaking, it’s one of the most complex consumer robots you can buy, and Sony continues to add to Aibo’s software. Recent new features include user programmability, and the ability to “feed” it.
$2,900 (free aibone and paw pads until 12/29/2019)
Sony
Neato Botvac D4 Connected

Photo: Neato

The Neato Botvac D4 may not have all of the features of its fancier and more expensive siblings, but it does have the features that you probably care the most about: The ability to make maps of its environment for intelligent cleaning (using lasers!), along with user-defined no-go lines that keep it where you want it. And it cleans quite well, too.
$530 $350 (sale)
Neato Robotics
Cubelets Curiosity Set

Photo: Modular Robotics

Cubelets are magnetic blocks that you can snap together to make an endless variety of robots with no programming and no wires. The newest set, called Curiosity, is designed for kids ages 4+ and comes with 10 robotic cubes. These include light and distance sensors, motors, and a Bluetooth module, which connects the robot constructions to the Cubelets app.
$250
Modular Robotics
Tertill

Photo: Franklin Robotics

Tertill does one simple job: It weeds your garden. It’s waterproof, dirt proof, solar powered, and fully autonomous, meaning that you can leave it out in your garden all summer and just enjoy eating your plants rather than taking care of them.
$350
Tertill
iRobot Root

Photo: iRobot

Root was originally developed by Harvard University as a tool to help kids progressively learn to code. iRobot has taken over Root and is now supporting the curriculum, which starts for kids before they even know how to read and should keep them busy for years afterwards.
$200
iRobot
LOVOT

Image: Lovot

Let’s be honest: Nobody is really quite sure what LOVOT is. We can all agree that it’s kinda cute, though. And kinda weird. But cute. Created by Japanese robotics startup Groove X, LOVOT does have a whole bunch of tech packed into its bizarre little body and it will do its best to get you to love it.
$2,750 (¥300,000)
LOVOT
Sphero RVR

Photo: Sphero

RVR is a rugged, versatile, easy to program mobile robot. It’s a development platform designed to be a bridge between educational robots like Sphero and more sophisticated and expensive systems like Misty. It’s mostly affordable, very expandable, and comes from a company with a lot of experience making robots.
$250
Sphero
“How to Train Your Robot”

Image: Lawrence Hall of Science

Aimed at 4th and 5th graders, “How to Train Your Robot,” written by Blooma Goldberg, Ken Goldberg, and Ashley Chase, and illustrated by Dave Clegg, is a perfect introduction to robotics for kids who want to get started with designing and building robots. But the book isn’t just for beginners: It’s also a fun, inspiring read for kids who are already into robotics and want to go further—it even introduces concepts like computer simulations and deep learning. You can download a free digital copy or request hardcopies here.
Free
UC Berkeley
MIT Mini Cheetah

Photo: MIT

Yes, Boston Dynamics’ Spot, now available for lease, is probably the world’s most famous quadruped, but MIT is starting to pump out Mini Cheetahs en masse for researchers, and while we’re not exactly sure how you’d manage to get one of these things short of stealing one directly for MIT, a Mini Cheetah is our fantasy robotics gift this year. Mini Cheetah looks like a ton of fun—it’s portable, highly dynamic, super rugged, and easy to control. We want one!
Price N/A
MIT Biomimetic Robotics Lab

For more tech gift ideas, see also IEEE Spectrum’s annual Gift Guide. Continue reading

Posted in Human Robots

#436190 What Is the Uncanny Valley?

Have you ever encountered a lifelike humanoid robot or a realistic computer-generated face that seem a bit off or unsettling, though you can’t quite explain why?

Take for instance AVA, one of the “digital humans” created by New Zealand tech startup Soul Machines as an on-screen avatar for Autodesk. Watching a lifelike digital being such as AVA can be both fascinating and disconcerting. AVA expresses empathy through her demeanor and movements: slightly raised brows, a tilt of the head, a nod.

By meticulously rendering every lash and line in its avatars, Soul Machines aimed to create a digital human that is virtually undistinguishable from a real one. But to many, rather than looking natural, AVA actually looks creepy. There’s something about it being almost human but not quite that can make people uneasy.

Like AVA, many other ultra-realistic avatars, androids, and animated characters appear stuck in a disturbing in-between world: They are so lifelike and yet they are not “right.” This void of strangeness is known as the uncanny valley.

Uncanny Valley: Definition and History
The uncanny valley is a concept first introduced in the 1970s by Masahiro Mori, then a professor at the Tokyo Institute of Technology. The term describes Mori’s observation that as robots appear more humanlike, they become more appealing—but only up to a certain point. Upon reaching the uncanny valley, our affinity descends into a feeling of strangeness, a sense of unease, and a tendency to be scared or freaked out.

Image: Masahiro Mori

The uncanny valley as depicted in Masahiro Mori’s original graph: As a robot’s human likeness [horizontal axis] increases, our affinity towards the robot [vertical axis] increases too, but only up to a certain point. For some lifelike robots, our response to them plunges, and they appear repulsive or creepy. That’s the uncanny valley.

In his seminal essay for Japanese journal Energy, Mori wrote:

I have noticed that, in climbing toward the goal of making robots appear human, our affinity for them increases until we come to a valley, which I call the uncanny valley.

Later in the essay, Mori describes the uncanny valley by using an example—the first prosthetic hands:

One might say that the prosthetic hand has achieved a degree of resemblance to the human form, perhaps on a par with false teeth. However, when we realize the hand, which at first site looked real, is in fact artificial, we experience an eerie sensation. For example, we could be startled during a handshake by its limp boneless grip together with its texture and coldness. When this happens, we lose our sense of affinity, and the hand becomes uncanny.

In an interview with IEEE Spectrum, Mori explained how he came up with the idea for the uncanny valley:

“Since I was a child, I have never liked looking at wax figures. They looked somewhat creepy to me. At that time, electronic prosthetic hands were being developed, and they triggered in me the same kind of sensation. These experiences had made me start thinking about robots in general, which led me to write that essay. The uncanny valley was my intuition. It was one of my ideas.”

Uncanny Valley Examples
To better illustrate how the uncanny valley works, here are some examples of the phenomenon. Prepare to be freaked out.

1. Telenoid

Photo: Hiroshi Ishiguro/Osaka University/ATR

Taking the top spot in the “creepiest” rankings of IEEE Spectrum’s Robots Guide, Telenoid is a robotic communication device designed by Japanese roboticist Hiroshi Ishiguro. Its bald head, lifeless face, and lack of limbs make it seem more alien than human.

2. Diego-san

Photo: Andrew Oh/Javier Movellan/Calit2

Engineers and roboticists at the University of California San Diego’s Machine Perception Lab developed this robot baby to help parents better communicate with their infants. At 1.2 meters (4 feet) tall and weighing 30 kilograms (66 pounds), Diego-san is a big baby—bigger than an average 1-year-old child.

“Even though the facial expression is sophisticated and intuitive in this infant robot, I still perceive a false smile when I’m expecting the baby to appear happy,” says Angela Tinwell, a senior lecturer at the University of Bolton in the U.K. and author of The Uncanny Valley in Games and Animation. “This, along with a lack of detail in the eyes and forehead, can make the baby appear vacant and creepy, so I would want to avoid those ‘dead eyes’ rather than interacting with Diego-san.”

​3. Geminoid HI

Photo: Osaka University/ATR/Kokoro

Another one of Ishiguro’s creations, Geminoid HI is his android replica. He even took hair from his own scalp to put onto his robot twin. Ishiguro says he created Geminoid HI to better understand what it means to be human.

4. Sophia

Photo: Mikhail Tereshchenko/TASS/Getty Images

Designed by David Hanson of Hanson Robotics, Sophia is one of the most famous humanoid robots. Like Soul Machines’ AVA, Sophia displays a range of emotional expressions and is equipped with natural language processing capabilities.

5. Anthropomorphized felines

The uncanny valley doesn’t only happen with robots that adopt a human form. The 2019 live-action versions of the animated film The Lion King and the musical Cats brought the uncanny valley to the forefront of pop culture. To some fans, the photorealistic computer animations of talking lions and singing cats that mimic human movements were just creepy.

Are you feeling that eerie sensation yet?

Uncanny Valley: Science or Pseudoscience?
Despite our continued fascination with the uncanny valley, its validity as a scientific concept is highly debated. The uncanny valley wasn’t actually proposed as a scientific concept, yet has often been criticized in that light.

Mori himself said in his IEEE Spectrum interview that he didn’t explore the concept from a rigorous scientific perspective but as more of a guideline for robot designers:

Pointing out the existence of the uncanny valley was more of a piece of advice from me to people who design robots rather than a scientific statement.

Karl MacDorman, an associate professor of human-computer interaction at Indiana University who has long studied the uncanny valley, interprets the classic graph not as expressing Mori’s theory but as a heuristic for learning the concept and organizing observations.

“I believe his theory is instead expressed by his examples, which show that a mismatch in the human likeness of appearance and touch or appearance and motion can elicit a feeling of eeriness,” MacDorman says. “In my own experiments, I have consistently reproduced this effect within and across sense modalities. For example, a mismatch in the human realism of the features of a face heightens eeriness; a robot with a human voice or a human with a robotic voice is eerie.”

How to Avoid the Uncanny Valley
Unless you intend to create creepy characters or evoke a feeling of unease, you can follow certain design principles to avoid the uncanny valley. “The effect can be reduced by not creating robots or computer-animated characters that combine features on different sides of a boundary—for example, human and nonhuman, living and nonliving, or real and artificial,” MacDorman says.

To make a robot or avatar more realistic and move it beyond the valley, Tinwell says to ensure that a character’s facial expressions match its emotive tones of speech, and that its body movements are responsive and reflect its hypothetical emotional state. Special attention must also be paid to facial elements such as the forehead, eyes, and mouth, which depict the complexities of emotion and thought. “The mouth must be modeled and animated correctly so the character doesn’t appear aggressive or portray a ‘false smile’ when they should be genuinely happy,” she says.

For Christoph Bartneck, an associate professor at the University of Canterbury in New Zealand, the goal is not to avoid the uncanny valley, but to avoid bad character animations or behaviors, stressing the importance of matching the appearance of a robot with its ability. “We’re trained to spot even the slightest divergence from ‘normal’ human movements or behavior,” he says. “Hence, we often fail in creating highly realistic, humanlike characters.”

But he warns that the uncanny valley appears to be more of an uncanny cliff. “We find the likability to increase and then crash once robots become humanlike,” he says. “But we have never observed them ever coming out of the valley. You fall off and that’s it.” Continue reading

Posted in Human Robots

#436165 Video Friday: DJI’s Mavic Mini Is ...

Video Friday is your weekly selection of awesome robotics videos, collected by your Automaton bloggers. We’ll also be posting a weekly calendar of upcoming robotics events for the next few months; here’s what we have so far (send us your events!):

IROS 2019 – November 4-8, 2019 – Macau
Let us know if you have suggestions for next week, and enjoy today’s videos.

DJI’s new Mavic Mini looks like a pretty great drone for US $400 ($500 for a combo with more accessories): It’s tiny, flies for 30 minutes, and will do what you need as far as pictures and video (although not a whole lot more).

DJI seems to have put a bunch of effort into making the drone 249 grams, 1 gram under what’s required for FAA registration. That means you save $5 and a few minutes of your time, but that does not mean you don’t have to follow the FAA’s rules and regulations governing drone use.

[ DJI ]

Don’t panic, but Clearpath and HEBI Robotics have armed the Jackal:

After locking eyes across a crowded room at ICRA 2019, Clearpath Robotics and HEBI Robotics basked in that warm and fuzzy feeling that comes with starting a new and exciting relationship. Over a conference hall coffee, they learned that the two companies have many overlapping interests. The most compelling was the realization that customers across a variety of industries are hunting for an elusive true love of their own – a robust but compact robotic platform combined with a long reach manipulator for remote inspection tasks.

After ICRA concluded, Arron Griffiths, Application Engineer at Clearpath, and Matthew Tesch, Software Engineer at HEBI, kept in touch and decided there had been enough magic in the air to warrant further exploration. A couple of months later, Matthew arrived at Clearpath to formally introduce the HEBI’s X-Series Arm to Clearpath’s Jackal UGV. It was love.

[ Clearpath ]

Thanks Dave!

I’m really not a fan of the people-carrying drones, but heavy lift cargo drones seem like a more okay idea.

Volocopter, the pioneer in Urban Air Mobility, presented the demonstrator of its VoloDrone. This marks Volocopters expansion into the logistics, agriculture, infrastructure and public services industry. The VoloDrone is an unmanned, fully electric, heavy-lift utility drone capable of carrying a payload of 200 kg (440 lbs) up to 40 km (25 miles). With a standardized payload attachment, VoloDrone can serve a great variety of purposes from transporting boxes, to liquids, to equipment and beyond. It can be remotely piloted or flown in automated mode on pre-set routes.

[ Volocopter ]

JAY is a mobile service robot that projects a display on the floor and plays sound with its speaker. By playing sounds and videos, it provides visual and audio entertainment in various places such as exhibition halls, airports, hotels, department stores and more.

[ Rainbow Robotics ]

The DARPA Subterranean Challenge Virtual Tunnel Circuit concluded this week—it was the same idea as the physical challenge that took place in August, just with a lot less IRL dirt.

The awards ceremony and team presentations are in this next video, and we’ll have more on this once we get back from IROS.

[ DARPA SubT ]

NASA is sending a mobile robot to the south pole of the Moon to get a close-up view of the location and concentration of water ice in the region and for the first time ever, actually sample the water ice at the same pole where the first woman and next man will land in 2024 under the Artemis program.

About the size of a golf cart, the Volatiles Investigating Polar Exploration Rover, or VIPER, will roam several miles, using its four science instruments — including a 1-meter drill — to sample various soil environments. Planned for delivery in December 2022, VIPER will collect about 100 days of data that will be used to inform development of the first global water resource maps of the Moon.

[ NASA ]

Happy Halloween from HEBI Robotics!

[ HEBI ]

Happy Halloween from Soft Robotics!

[ Soft Robotics ]

Halloween must be really, really confusing for autonomous cars.

[ Waymo ]

Once a year at Halloween, hardworking JPL engineers put their skills to the test in a highly competitive pumpkin carving contest. The result: A pumpkin gently landed on the Moon, its retrorockets smoldering, while across the room a Nemo-inspired pumpkin explored the sub-surface ocean of Jupiter moon Europa. Suffice to say that when the scientists and engineers at NASA’s Jet Propulsion Laboratory compete in a pumpkin-carving contest, the solar system’s the limit. Take a look at some of the masterpieces from 2019.

Now in its ninth year, the contest gives teams only one hour to carve and decorate their pumpkin though they can prepare non-pumpkin materials – like backgrounds, sound effects and motorized parts – ahead of time.

[ JPL ]

The online autonomous navigation and semantic mapping experiment presented [below] is conducted with the Cassie Blue bipedal robot at the University of Michigan. The sensors attached to the robot include an IMU, a 32-beam LiDAR and an RGB-D camera. The whole online process runs in real-time on a Jetson Xavier and a laptop with an i7 processor.

[ BPL ]

Misty II is now available to anyone who wants one, and she’s on sale for a mere $2900.

[ Misty ]

We leveraged LIDAR-based slam, in conjunction with our specialized relative localization sensor UVDAR to perform a de-centralized, communication-free swarm flight without the units knowing their absolute locations. The swarming and obstacle avoidance control is based on a modified Boids-like algorithm, while the whole swarm is controlled by directing a selected leader unit.

[ MRS ]

The MallARD robot is an autonomous surface vehicle (ASV), designed for the monitoring and inspection of wet storage facilities for example spent fuel pools or wet silos. The MallARD is holonomic, uses a LiDAR for localisation and features a robust trajectory tracking controller.

The University of Manchester’s researcher Dr Keir Groves designed and built the autonomous surface vehicle (ASV) for the challenge which came in the top three of the second round in Nov 2017. The MallARD went on to compete in a final 3rd round where it was deployed in a spent fuel pond at a nuclear power plant in Finland by the IAEA, along with two other entries. The MallARD came second overall, in November 2018.

[ RNE ]

Thanks Jennifer!

I sometimes get the sense that in the robotic grasping and manipulation world, suction cups are kinda seen as cheating at times. But, their nature allows you to do some pretty interesting things.

More clever octopus footage please.

[ CMU ]

A Personal, At-Home Teacher For Playful Learning: From academic topics to child-friendly news bulletins, fun facts and more, Miko 2 is packed with relevant and freshly updated content specially designed by educationists and child-specialists. Your little one won’t even realize they’re learning.

As we point out pretty much every time we post a video like this, keep in mind that you’re seeing a heavily edited version of a hypothetical best case scenario for how this robot can function. And things like “creating a relationship that they can then learn how to form with their peers” is almost certainly overselling things. But at $300 (shipping included), this may be a decent robot as long as your expectations are appropriately calibrated.

[ Miko ]

ICRA 2018 plenary talk by Rodney Brooks: “Robots and People: the Research Challenge.”

[ IEEE RAS ]

ICRA-X 2018 talk by Ron Arkin: “Lethal Autonomous Robots and the Plight of the Noncombatant.”

[ IEEE RAS ]

On the most recent episode of the AI Podcast, Lex Fridman interviews Garry Kasparov.

[ AI Podcast ] Continue reading

Posted in Human Robots

#436155 This MIT Robot Wants to Use Your ...

MIT researchers have demonstrated a new kind of teleoperation system that allows a two-legged robot to “borrow” a human operator’s physical skills to move with greater agility. The system works a bit like those haptic suits from the Spielberg movie “Ready Player One.” But while the suits in the film were used to connect humans to their VR avatars, the MIT suit connects the operator to a real robot.

The robot is called Little HERMES, and it’s currently just a pair of little legs, about a third the size of an average adult. It can step and jump in place or walk a short distance while supported by a gantry. While that in itself is not very impressive, the researchers say their approach could help bring capable disaster robots closer to reality. They explain that, despite recent advances, building fully autonomous robots with motor and decision-making skills comparable to those of humans remains a challenge. That’s where a more advanced teleoperation system could help.

The researchers, João Ramos, now an assistant professor at the University of Illinois at Urbana-Champaign, and Sangbae Kim, director of MIT’s Biomimetic Robotics Lab, describe the project in this week’s issue of Science Robotics. In the paper, they argue that existing teleoperation systems often can’t effectively match the operator’s motions to that of a robot. In addition, conventional systems provide no physical feedback to the human teleoperator about what the robot is doing. Their new approach addresses these two limitations, and to see how it would work in practice, they built Little HERMES.

Image: Science Robotics

The main components of MIT’s bipedal robot Little HERMES: (A) Custom actuators designed to withstand impact and capable of producing high torque. (B) Lightweight limbs with low inertia and fast leg swing. (C) Impact-robust and lightweight foot sensors with three-axis contact force sensor. (D) Ruggedized IMU to estimates the robot’s torso posture, angular rate, and linear acceleration. (E) Real-time computer sbRIO 9606 from National Instruments for robot control. (F) Two three-cell lithium-polymer batteries in series. (G) Rigid and lightweight frame to minimize the robot mass.

Early this year, the MIT researchers wrote an in-depth article for IEEE Spectrum about the project, which includes Little HERMES and also its big brother, HERMES (for Highly Efficient Robotic Mechanisms and Electromechanical System). In that article, they describe the two main components of the system:

[…] We are building a telerobotic system that has two parts: a humanoid capable of nimble, dynamic behaviors, and a new kind of two-way human-machine interface that sends your motions to the robot and the robot’s motions to you. So if the robot steps on debris and starts to lose its balance, the operator feels the same instability and instinctively reacts to avoid falling. We then capture that physical response and send it back to the robot, which helps it avoid falling, too. Through this human-robot link, the robot can harness the operator’s innate motor skills and split-second reflexes to keep its footing.

You could say we’re putting a human brain inside the machine.

Image: Science Robotics

The human-machine interface built by the MIT researchers for controlling Little HERMES is different from conventional ones in that it relies on the operator’s reflexes to improve the robot’s stability. The researchers call it the balance-feedback interface, or BFI. The main modules of the BFI include: (A) Custom interface attachments for torso and feet designed to capture human motion data at high speed (1 kHz). (B) Two underactuated modules to track the position and orientation of the torso and apply forces to the operator. (C) Each actuation module has three DoFs, one of which is a push/pull rod actuated by a DC brushless motor. (D) A series of linkages with passive joints connected to the operator’s feet and track their spatial translation. (E) Real-time controller cRIO 9082 from National Instruments to close the BFI control loop. (F) Force plate to estimated the operator’s center of pressure position and measure the shear and normal components of the operator’s net contact force.

Here’s more footage of the experiments, showing Little HERMES stepping and jumping in place, walking a few steps forward and backward, and balancing. Watch until the end to see a compilation of unsuccessful stepping experiments. Poor Little HERMES!

In the new Science Robotics paper, the MIT researchers explain how they solved one of the key challenges in making their teleoperation system effective:

The challenge of this strategy lies in properly mapping human body motion to the machine while simultaneously informing the operator how closely the robot is reproducing the movement. Therefore, we propose a solution for this bilateral feedback policy to control a bipedal robot to take steps, jump, and walk in synchrony with a human operator. Such dynamic synchronization was achieved by (i) scaling the core components of human locomotion data to robot proportions in real time and (ii) applying feedback forces to the operator that are proportional to the relative velocity between human and robot.

Little HERMES is now taking its first steps, quite literally, but the researchers say they hope to use robotic legs with similar design as part of a more advanced humanoid. One possibility they’ve envisioned is a fast-moving quadruped robot that could run through various kinds of terrain and then transform into a bipedal robot that would use its hands to perform dexterous manipulations. This could involve merging some of the robots the MIT researchers have built in their lab, possibly creating hybrids between Cheetah and HERMES, or Mini Cheetah and Little HERMES. We can’t wait to see what the resulting robots will look like.

[ Science Robotics ] Continue reading

Posted in Human Robots

#436149 Blue Frog Robotics Answers (Some of) Our ...

In September of 2015, Buddy the social home robot closed its Indiegogo crowdfunding campaign more than 600 percent over its funding goal. A thousand people pledged for a robot originally scheduled to be delivered in December of 2016. But nearly three years later, the future of Buddy is still unclear. Last May, Blue Frog Robotics asked for forgiveness from its backers and announced the launch of an “equity crowdfunding campaign” to try to raise the additional funding necessary to deliver the robot in April of 2020.

By the time the crowdfunding campaign launched in August, the delivery date had slipped again, to September 2020, even as Blue Frog attempted to draw investors by estimating that sales of Buddy would “increase from 2000 robots in 2020 to 20,000 in 2023.” Blue Frog’s most recent communication with backers, in September, mentions a new CTO and a North American office, but does little to reassure backers of Buddy that they’ll ever be receiving their robot.

Backers of the robot are understandably concerned about the future of Buddy, so we sent a series of questions to the founder and CEO of Blue Frog Robotics, Rodolphe Hasselvander.

We’ve edited this interview slightly for clarity, but we should also note that Hasselvander was unable to provide answers to every question. In particular, we asked for some basic information about Blue Frog’s near-term financial plans, on which the entire future of Buddy seems to depend. We’ve left those questions in the interview anyway, along with Hasselvander’s response.

1. At this point, how much additional funding is necessary to deliver Buddy to backers?
2. Assuming funding is successful, when can backers expect to receive Buddy?
3. What happens if the fundraising goal is not met?
4. You estimate that sales of Buddy will increase 10x over three years. What is this estimate based on?

Rodolphe Hasselvander: Regarding the questions 1-4, unfortunately, as we are fundraising in a Regulation D, we do not comment on prospect, customer data, sales forecasts, or figures. Please refer to our press release here to have information about the fundraising.

5. Do you feel that you are currently being transparent enough about this process to satisfy backers?
6. Buddy’s launch date has moved from April 2020 to September 2020 over the last four months. Why should backers remain confident about Buddy’s schedule?

Since the last newsletter, we haven’t changed our communication, the backers will be the first to receive their Buddy, and we plan an official launch in September 2020.

7. What is the goal of My Buddy World?

At Blue Frog, we think that matching a great product with a big market can only happen through continual experimentation, iteration and incorporation of customer feedback. That’s why we created the forum My Buddy World. It has been designed for our Buddy Community to join us, discuss the world’s first emotional robot, and create with us. The objective is to deepen our conversation with Buddy’s fans and users, stay agile in testing our hypothesis and validate our product-market fit. We trust the value of collaboration. Behind Buddy, there is a team of roboticists, engineers, and programmers that are eager to know more about our consumers’ needs and are excited to work with them to create the perfect human/robot experience.

8. How is the current version of Buddy different from the 2015 version that backers pledged for during the successful crowdfunding campaign, in both hardware and software?

We have completely revised some parts of Buddy as well as replaced and/or added more accurate and reliable components to ensure we fully satisfy our customers’ requirements for a mature and high-quality robot from day one. We sourced more innovative components to make sure that Buddy has the most up-to-date technologies such as adding four microphones, a high def thermal matrix, a 3D camera, an 8-megapixel RGB camera, time-of-flight sensors, and touch sensors.
If you want more info, we just posted an article about what is Buddy here.

9. Will the version of Buddy that ships to backers in 2020 do everything that that was shown in the original crowdfunding video?

Concerning the capabilities of Buddy regarding the video published on YouTube, I confirm that Buddy will be able to do everything you can see, like patrol autonomously and secure your home, telepresence, mathematics applications, interactive stories for children, IoT/smart home management, face recognition, alarm clock, reminder, message/photo sharing, music, hands free call, people following, games like hide and seek (and more). In addition, everyone will be able to create their own apps thanks to the “BuddyLab” application.

10. What makes you confident that Buddy will be successful when Jibo, Kuri, and other social robots have not?

Consumer robotics is a new market. Some people think it is a tough one. But we, at Blue Frog Robotics, believe it is a path of learning, understanding, and finding new ways to serve consumers. Here are the five key factors that will make Buddy successful.

1) A market-fit robot

Blue Frog Robotics is a consumer-centric company. We know that a successful business model and a compelling fit to market Buddy must come up from solving consumers’ frustrations and problems in a way that’s new and exciting. We started from there.

By leveraged existing research and syndicated consumer data sets to understand our customers’ needs and aspirations, we get that creating a robot is not about the best tech innovation and features, but always about how well technology becomes a service to one’s basic human needs and assets: convenience, connection, security, fun, self-improvement, and time. To answer to these consumers’ needs and wants, we designed an all-in-one robot with four vital capabilities: intelligence, emotionality, mobility, and customization.

With his multi-purpose brain, he addresses a broad range of needs in modern-day life, from securing homes to carrying out his owners’ daily activities, from helping people with disabilities to educating children, from entertaining to just becoming a robot friend.

Buddy is a disruptive innovative robot that is about to transform the way we live, learn, utilize information, play, and even care about our health.
2) Endless possibilities

One of the major advantages of Buddy is his adaptability. Beyond to be adorable, playful, talkative, and to accompany anyone in their daily life at home whether you are comfortable with technology or not, he offers via his platform applications to engage his owners in a wide range of activities. From fitness to cooking, from health monitoring to education, from games to meditation, the combination of intelligence, sensors, mobility, multi-touch panel opens endless possibilities for consumers and organizations to adapt their Buddy to their own needs.
3) An affordable price

Buddy will be the first robot combining smart, social, and mobile capabilities and a developed platform with a personality to enter the U.S. market at affordable price.

Our competitors are social or assistant robots but rarely both. Competitors differentiate themselves by features: mobile, non-mobile; by shapes: humanoid or not; by skills: social versus smart; targeting a specific domain like entertainment, retail assistant, eldercare, or education for children; and by price. Regarding our six competitors: Moorebot, Elli-Q, and Olly are not mobile; Lynx and Nao are in toy category; Pepper is above $10k targeting B2B market; and finally, Temi can’t be considered an emotional robot.
Buddy remains highly differentiated as an all-in-one, best of his class experience, covering the needs for social interactions and assistance of his owners at each stage of their life at an affordable price.

The price range of Buddy will be between US $1700 and $2000.

4) A winning business model

Buddy’s great business model combines hardware, software, and services, and provides game-changing convenience for consumers, organizations, and developers.

Buddy offers a multi-sided value proposition focused on three vertical markets: direct consumers, corporations (healthcare, education, hospitality), and developers. The model creates engagement and sustained usage and produces stable and diverse cash flow.
5) A Passion for people and technology

From day one, we have always believed in the power of our dream: To bring the services and the fun of an emotional robot in every house, every hospital, in every care house. Each day, we refuse to think that we are stuck or limited; we work hard to make Buddy a reality that will help people all over the world and make them smile.

While we certainly appreciate Hasselvander’s consistent optimism and obvious enthusiasm, we’re obligated to point out that some of our most important questions were not directly answered. We haven’t learned anything that makes us all that much more confident that Blue Frog will be able to successfully deliver Buddy this time. Hasselvander also didn’t address our specific question about whether he feels like Blue Frog’s communication strategy with backers has been adequate, which is particularly relevant considering that over the four months between the last two newsletters, Buddy’s launch date slipped by six months.

At this point, all we can do is hope that the strategy Blue Frog has chosen will be successful. We’ll let you know if as soon as we learn more.

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